
VISUAL
PROMOS
A collection of digital assets used to promote university school events through infographics, Instagram posts and stories, Jumbotron, TV, PowerPoint displays, and flyers and posters
BIG WEST CONFERENCE
Each year, if the CSUB men’s or women’s basketball team qualifies for the Big West Conference Tournament, the Roadrunners head to Henderson, Nevada to compete for the championship title. To rally support and boost team morale, Campus Programming, in collaboration with other campus departments, organizes a spirited student delegation to attend the tournament. Selected students travel to Nevada to cheer on the team, represent CSUB pride, and create an electric atmosphere from the stands. Decked out in blue and gold, this student spirit squad plays a key role in bringing energy, unity, and school pride to one of the biggest athletic events of the year.
TIMELINE: 1 WEEK




INTERNATIONAL EDUCATION WEEK
International Education Week is an annual celebration at California State University, Bakersfield that promotes cultural exchange, global learning, and community engagement. Each November, the campus hosts a week-long series of events including international festivals, art exhibits, film screenings, cultural activities, and educational panels. The event brings together students, faculty, and staff to honor the diverse backgrounds and global perspectives that enrich the CSUB community.
TIMELINE: 2 WEEKS




